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HomeBeauty & FashionWatchesRolex, Who? These 10 Black-owned Luxury Watch Brands Are Known for Style...

Rolex, Who? These 10 Black-owned Luxury Watch Brands Are Known for Style and Durability

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Long gone are the days of obsessing over non Black-owned brands. From Black-owned fragrances to sneakers, we’re making our mark in every industry. So go ahead and bookmark these Black-owned watch brands. They’ll make great gifts for yourself or for that special person in your life.

Here are 10 Black-owned watch brands you can support.


Mandeaux watch

Quality is not a question when it comes to the Mandeaux Auteaux watch. Constructed from surgical-grade stainless steel, the Auteaux also features Sapphire Crystal glass and Swiss made automatic movement. Former actor and model Aaron Sharp launched Mandeaux to offer high-end, luxury apparel and accessories for the fashion forward. Mandeaux is also a family-owned and operated business.

Seventeenth Watches

Sleek and durable would be two words to describe Seventeenth Watches. Plus, men and women can find a watch that meets their style with Seventeenth Watches. The luxury timepiece brand also offers unisex watches. As founder Chris Johnson states, “We work hard to create watches that can be enjoyed by anyone and appreciated by everyone.” 

Banneker Watches

Banneker Watches pays homage to Benjamin Banneker, an African-American astronomer, inventor, and mathematician who spent years building a wooden clock. You can see the inspiration in Banneker’s wooden watches and rugged designs.

Spring Break

Spring Break watches are truly reminiscent of an HBCU spring break—vibrant, fun, and bold. The brand also honors the founders’ hometown of North Carolina.


The watches of C7EW are meant for the ones who like to keep it simple. The brand’s ‘I AM FREQUENCY’ watch is ideal for men and women. 

Kitai Watches

Childhood friends Kita and Tai founded this woman-owned watch brand. They were inspired to design watches to offer sophistication at an affordable price. All of their watches are below $125, such as the sleek Michelle watch.

Day & Night Watch Co.

Day & Night watches are known for their craftsmanship. The Dallas, Texas based company focuses on five elements when creating their watches: elegance, quality, unique, durability, and affordability. Check out the Djoser men’s watch, which features a polished, stainless steel construction.

Neptune Watch Company

Entrepreneur Christian Hollie started this watch brand from his apartment. Now, it’s a leading timepiece supplier in the Black-owned watch industry. The Rose Nova watch has a futuristic design and is for women and men.

Benson. by Marcel

This Black-owned watch brand was born out of passion for timekeeping. As a watch collector, Marcel Benson decided to turn his hobby into a business. You can witness his passion in the Cardinal Collection which draws inspiration from mid-20th century timepieces. 

Eartha by Emir

These watches are sleek, but rugged, making them pair well with formal or informal attire. The brand’s CEO, Emir Horton, is one of the youngest owners of a luxury watch brand.

Did you love these Black-owned watch brand recommendations? Share them with a friend. And be sure to check out more Black-owned products on We Buy Black.


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We Buy Black Staff
We Buy Black Staff
We Buy Black is the largest online marketplace for Black-owned and Black-founded products.
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